February 27th, 2018 |
Across the globe, the marijuana business continues to face legal and societal barriers, despite growing evidence of its medical benefits. Although scientific research supports cannabis use for various health conditions, businesses involved in its cultivation, distribution, or retail often encounter skepticism and resistance—particularly when it comes to financial services and credit card processing.
While accepting cash remains the most common method in the cannabis sector, moving transactions online introduces a whole new set of complexities. Despite operating like any other business—handling sales, logistics, and customer service—cannabis companies are often excluded from the financial infrastructure that supports mainstream industries.
For most consumers, purchasing a product with a credit card is a seamless experience. However, behind the scenes, a detailed chain of events unfolds. Here’s a breakdown of how credit card transactions work:
Despite the mechanics of card processing being universal, cannabis companies face exceptional barriers due to how the industry is classified and regulated.
While cannabis has been legalized for medical or recreational use in many U.S. states, it remains illegal under federal law. This creates a compliance risk for federally regulated banks and card networks. Although legislative efforts like the SAFE Banking Act have aimed to provide legal clarity and protections, as of now, no permanent federal law guarantees access to banking for cannabis businesses.
Card networks and processors classify cannabis as a high-risk industry—a designation also applied to sectors like adult entertainment, gambling, and CBD. This label discourages many financial institutions from working with cannabis companies, even those that are fully licensed and compliant.
Major payment networks such as Visa and Mastercard have explicitly prohibited cannabis transactions on their networks due to the federal status of marijuana. As a result, most cannabis businesses cannot accept credit or debit cards directly.
Even when cannabis companies find a payment processor willing to work with them, they face processing fees ranging from 5% to 8%, significantly higher than the 2%-3% average in other industries. These elevated fees are due to heightened risk, compliance requirements, and limited provider options.
A typical business may pay $0.20–$0.35 per transaction. In cannabis, this could rise to 0.5%-5% per transaction, especially in vertically integrated businesses or dispensaries with high chargeback rates.
To retain merchant accounts in this sector, providers often require high monthly maintenance fees, which cut into profitability. These fees may cover risk monitoring, legal compliance checks, and enhanced reporting.
Due to the risk of chargebacks—when a customer disputes a transaction—processors impose strict policies. Many require rolling reserves or escrow accounts, where a percentage of transactions is held as collateral. Unfortunately, this offers little protection to merchants, as the funds may be frozen or withheld for extended periods.
At Paycron, we understand that cannabis businesses deserve access to transparent, secure, and compliant financial services—just like any other industry. With over a decade of experience in high-risk merchant services, we’ve developed tailored solutions to help marijuana businesses thrive, even in challenging regulatory environments.
In a world where cannabis is increasingly recognized for its medical and economic benefits, it’s time the financial system caught up. Until federal reforms are enacted, cannabis entrepreneurs must choose payment partners wisely.
Paycron is here to bridge that gap—empowering cannabis businesses with trusted merchant services, competitive pricing, and strategic support to thrive in a complex industry.
Ready to take the next step?
Schedule free consultation with Paycron today and learn how we can help you build a profitable, secure, and future-ready cannabis business.